Although gyms may be closed in many areas, that doesn’t mean that Americans are foregoing their daily workout routine. The way that people exercise is evolving to adapt to allow for social distancing and to take gym closures into account. Let’s review some of the top workout trends for 2021 and explore how to tailor your next promo to workout enthusiasts keeping fit during the pandemic.
Open-Air Gyms
Due to Covid-19, open-air gyms have become popular in many cities across the US. With spring approaching and bringing warmer weather, open-air gyms are going to be a great way to get a social workout while social distancing. So if you miss the gym and your normal routine, don’t panic! Outdoor spin classes or yoga classes may be the way to go for you.
In order to keep yourself healthy and safe in what can already be a high-germ environment, having the right gear has never been more important. Wiping down the equipment with sanitizing wipes before and after your workout will help keep you and the next person using the equipment germ-free. Don’t forget to bring your anti-microbial towel and moisture-wicking mask. Not into the idea of sweating in a reusable mask? Check out our selection of disposable and lightweight masks and other PPE. You can also keep all your swag together and off the floor using a fun and stylish waist pack with a touch thru window that allows you to use your touch screen device without even removing it from the pack! (Check out the link below for these and more ideas!)
Outdoor Exercise
Gyms aren’t the only way to stay active outdoors; sports like hiking, swimming, and biking have seen a huge increase during the pandemic. Spending the day outdoors can be a great way to get moving and to be able to see friends and family in a way that allows for space and ventilation. Just make sure you are prepared with the gear you will need to be sun-safe as well as covid-safe with branded merchandise like sunscreen and custom apparel with SPF protection.
When it comes to outdoor sports, biking takes the lead in popularity. According to NPD, April 2020 was the first time that bike sales in the US hit $1 billion in a single month, up 75% from previous years. Not only are bikes a great way to exercise outdoors, but a great socially distant alternative to public transposition.
While sports accessories like sunscreen and hydration promos are a great way to keep your brand top-of-mind with outdoor enthusiasts, you can make a big splash with custom outdoor sporting equipment. Imagine touring Santa Monica in a custom beach cruiser or riding the waves in Zuma on a branded surfboard!
Home Gyms with Tech Upgrades
As mentioned before, bike sales are booming and indoor cycling at home is no exception. It is no wonder that indoor cycling brands like Peloton are dominating the smart home workout space. But cycling isn’t the only way to get a smart workout at home. When it comes to smart home gym workouts, CNET rates Mirror as the “best at-home personal trainer” and Tonal as the “best resistance weight machine.” There are also a growing number of apps and websites that provide a variety of on-demand workouts in just about any style you can imagine.
Whatever your indoor workout style, we have the gear to keep you in style and make your logo pop when your webcam is on for live classes. Opting out of having friends and strangers see you while you work out? We even have your webcam covered!
Check out our ideas for getting motivated and staying safe while working out:
http://bit.ly/shopabcsafeworkout